top left corner reads, ‘but another innocent tale…’ below in large font reads, ‘Shoe care tips’ below it in a boxy script, ‘ Increase the longevity & maintain the allure of new shoes by taking a few steps to keep them looking their best.’  -Space- below the description reads ’Cleaning tool kit:’ followed by bullets listing, ‘towels (paper or cloth), rubbing alcohol, shoe shine sponge, bleach-free wipes, adhesive remover (such as goo-gone), fabric barrier spray (such as scotch-guard)’ Next to the list is a photo, cropped as a circle. There are six tools in the photo, from left to right, in the lower left corner there’s a striped cloth rag, next to a canister of bleach-free disinfecting wipes, to the right of the canister is a bottle of scotchguard fabric barrier spray, next to this is a clear spray bottle labeled ‘rubbing alcohol’. There is a bottle of goo-gone in the upper right hand side & below it is a small hot pink shoe shine sponge. top left corner reads, ‘but another innocent tale…’ below in large font reads, ‘Shoe care tips’ below it in a boxy script, ‘ Increase the longevity & maintain the allure of new shoes by taking a few steps to keep them looking their best.’  -Space- below the description reads ’Cleaning tool kit:’ followed by bullets listing, ‘towels (paper or cloth), rubbing alcohol, shoe shine sponge, bleach-free wipes, adhesive remover (such as goo-gone), fabric barrier spray (such as scotch-guard)’ Next to the list is a photo, cropped as a circle. There are six tools in the photo, from left to right, in the lower left corner there’s a striped cloth rag, next to a canister of bleach-free disinfecting wipes, to the right of the canister is a bottle of scotchguard fabric barrier spray, next to this is a clear spray bottle labeled ‘rubbing alcohol’. There is a bottle of goo-gone in the upper right hand side & below it is a small hot pink shoe shine sponge.
on the top border of the next frame are five shoes, on a white background. From left to right Robbie t-strap heel in gold glitter, Hippy fabric plaid loafer with a large bow on the toe, Fae vegan-patent pump with a black&white target motif on the toe, Collie three-strap matte heel in a mustard, on the right-most end is the Catarina leather-like loafer with a horse-bit detail.  Below this photo on the righthand is the title, ‘types of materials’ below this title, flush on the left-side reads, ‘matte finish: best categorized by a smooth, even texture. our vegan materials are inspired by traditional soft, leather-like finishes with dynamic tones. these bestselling matte styles are versatile & ideal for everyday wear.’  Below the first description flush to the right-side reads, ‘patent finish: characterized by having a highly reflective, smooth-finish they are elegant & classic. dust these off & pair them with your everyday best.’ Below the second description flush to the left-side reads, ‘ Novelty finish: these styles have a fantasy quality that you’ll be sure to treasure. incorporate a little sparkle with glitter or stand-out in our soft fabric prints. each style is sure to turn heads.’
the title of this frame reads, ‘patent finish:’ below the title along the length of the left-hand side are numbered instructions with steps 1- 5. the length of the right-hand side are numbered photos.  the steps read, ‘ 1. wipe off any dust before wear, 2. revitalize the shine wipe rubbing alcohol on the outside of the shoe, 3. to prevent scuffs lightly buff with a shoe shine sponge, 4. in case of scuffs spot treat by cleaning with rubbing alcohol or with an adhesive cleaning solution, 5. store in-box & away from direct sunlight to prevent dye-color transfer or discoloration which may occur’  the step-by-step photos are cropped as circles. photo for step 1 shows the Fae pump, a patent style being wiped with a dry cloth towel. step 2 the cloth towel is sprayed with rubbing alcohol, a second photo for step 2 shows the shoe being wiped down with the alcohol dampened towel. step 3 the Fae pump is being buffed with the shoe shine sponge. sept 4  the cloth towel is being lightly sprayed with goo gone, an adhesive cleaning solution, the shoe is resting next to a spray bottle of rubbing alcohol. step 5 shoes are tucked in a dust bag inside the shoe box.
the title of this frame reads, ‘novelty finish:’ below the title along the length of the right-hand side are numbered instructions with steps 1-4. the length of the left-hand side are numbered photos.  the steps read, ‘ 1. wipe off any dust before wear with a delicate bleach-free wipe, 2. to keep glitter & fabric styles at their best- lightly pre-treat with a fabric barrier spray, like scotch guard, be sure not to saturate the fabric & please read all spray manufacture directions, 3. on metallic finishes revitalize the luster with a shoe shine sponge, 4. store in-box & away from direct sunlight to prevent dye-color transfer or discoloration which may occur’  the step-by-step photos are cropped as circles. photos for step 1 show three novelty finish shoes lined up, glitter, fabric & metallic, while a bleach-free wipe canister is held on the right side of the frame a wipe being pulled out, the second photo for step 1 shows the glitter style being wiped down. step 2 one hand holds the canister of fabric barrier spray, scotch guard, while in the other hand the Hippy fabric loafer is sprayed- a towel is stuffed inside the shoe to prevent overspray, on the lower left of the frame rests the glitter Robbie. Step 3 shows a metallic boot, Rome, being buffed with a shoe shine sponge. Step 4 shows the metallic boot being placed in a shoe dust bag for storage.
the title of this frame reads, ‘matte finish:’ below the title along the length of the left-hand side are numbered instructions with steps 1- 5. the length of the right-hand side are numbered photos.  the steps read, ‘1. wipe off any dust before wear, 2. revitalize the shine- wipe the outside with bleach-free wipes, 3. prevent scuffs lightly buff with a shoe shine sponge, 4. in case of scuffs spot treat by cleaning with rubbing alcohol or with an adhesive cleaning solution, 5. store in-box & away from direct sunlight to prevent dye-color transfer or discoloration which may occur’  the step-by-step photos are cropped as circles. photo for step 1 shows the collie heel being wiped down with a dry cloth towel, step 2 shows the collie wiped down with a bleach-free wipe its canister is to the left hand side of the photo & the Catarina leather-like loafer pump is on the bottom of the frame, step 3 shows the Collie & Catarina being buffed with a shoe shine sponge, step 4 the cloth towel is being lightly sprayed with goo gone, an adhesive cleaning solution, both shoes are center frame near to a spray bottle of rubbing alcohol on the left most of the frame, step 5 shows the Catarina being stuffed in the toe with paper for storage.